Content Specialist

About AllCloud

AllCloud is a leader in amplifying organizations’ cloud potential through AI. With a track record of hundreds of successful migrations and implementations across AWS and Salesforce, AllCloud has developed strategies and solutions that enable businesses of all sizes to remain at the forefront of innovation.

AllCloud is a leader in AI-led professional and managed services. As an AWS Premier and audited managed services Partner, and Salesforce Consulting partner, AllCloud provides comprehensive AI-led cloud journey support, from initial migration to ongoing management through our Engage Managed Services. Our expertise ensures that clients remain aligned with ecosystem best practices while focusing on their core business growth.

AllCloud serves clients across the globe with offices in EMEA and North America. www.allcloud.io

We are seeking a proactive Content Specialist who can own content execution across social media, website, blogs, and internal platforms, while supporting marketing campaigns. The role requires strong English writing and editing skills, a good understanding of B2B content, and the ability to adapt messaging to AllCloud’s brand voice. You’ll work closely with the global, particularly US-based, marketing team to create, publish, and maintain high-quality content across channels. 

The ideal candidate takes ownership, works independently, manages multiple priorities, and gets things done with minimal supervision. The role also involves helping build and document content processes while working with platforms such as WordPress, Canva, social media, and AI-powered content tools. Experience with Pardot or similar marketing automation platforms is a plus. 

Key Responsibilities 

1. Content Creation & Social Media 

• Create, edit, and publish engaging content for LinkedIn and other relevant social media platforms. 
  

• Develop content for company updates, thought leadership, announcements, PR promotions, and marketing initiatives. 
  

• Adapt messaging, tone, and format to align with AllCloud’s brand voice and target audience. 
  

• Maintain a consistent social media posting schedule and content calendar
  

• Monitor engagement and use performance insights to improve content effectiveness. 
  

2. Website, Blogs & SEO

• Draft, edit, format, and publish blog posts, press releases, case studies, and other website content using WordPress.
  

• Ensure content is clear, accurate, engaging, and aligned with brand guidelines.
  

• Apply SEO best practices, including metadata, headings, internal linking, image alt text, and content structure.
  

• Apply Answer Engine Optimization (AEO) practices to structure content for discoverability across AI-powered search and answer engines.
  

• Optimize website and thought-leadership content for AI search visibility, helping strengthen brand presence and opportunities for inclusion or citation across generative AI platforms.
  

• Review published content for formatting, readability, accuracy, and functionality.
  

• Coordinate content updates to keep website pages current and relevant.
  

3. Content Management & Documentation

• Upload, organize, and maintain content across internal content management platforms.
  

• Manage content categorization, tagging, and taxonomy to ensure easy discovery. 
  

• Maintain the content library, including case studies and other marketing collateral. 
  

• Review and archive outdated content as required. 
  

• Document content workflows, publishing guidelines, and recurring processes to support consistency and operational efficiency. 
  

4. Marketing Campaign Support 

• Support the execution of marketing campaigns by preparing and coordinating content assets. 
  

• Assist with email campaigns, landing pages, and campaign-related content.
  

• Perform quality checks on campaign assets, including links, formatting, and personalization. 
  

• Track basic campaign performance and share relevant observations with the marketing team. 
  

• Collaborate with cross-functional stakeholders to ensure timely and accurate campaign execution. 
  

5. AI-Assisted Content & Visual Creation 

• Use AI-powered tools, particularly Gemini, to support content ideation, drafting, editing, and refinement. 
  

• Review and refine AI-generated content to ensure accuracy, quality, brand alignment, and a natural writing style. 
  

• Use Canva to create and edit social media graphics, blog visuals, and other basic marketing assets. 
  

• Identify opportunities to improve content creation and publishing workflows using available tools.
  

Requirements

Skills & Qualifications

• 3–6 years of relevant experience in content writing, content marketing, digital marketing, or a similar role. 
  

• Excellent written English, with strong grammar, editing, proofreading, and tone-control skills. 
  

• Demonstrated ability to write engaging social media content and adapt messaging to a defined brand voice. 
  

• Experience creating or managing content for a B2B audience. 
  

• Hands-on experience with WordPress for content publishing, formatting, and website updates. 
  

• Familiarity with social media platforms, particularly LinkedIn, and social media scheduling tools. 
  

• Working knowledge of Canva for creating and editing basic marketing visuals. ● Familiarity with AI-assisted content creation tools, particularly Gemini. ● Strong organizational skills and the ability to manage multiple content streams and deadlines independently.
  

• A proactive mindset, with the ability to take ownership of tasks and execute them with minimal supervision. 
  

• Willingness to document workflows and contribute to building structured content processes. 
  

Nice to Have 

• Experience with Pardot or similar marketing automation platforms, such as Marketo. 
  

• Familiarity with email campaign execution, list segmentation, landing pages, and basic campaign reporting. 
  

• Understanding of SEO principles and content optimization. 
  

• Experience working with global marketing teams or international stakeholders.